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Truth or Dare is Madonna’s first perfume

The Material Girl chose the year 2012 for her debut in the world of fragrance and her first perfume – Truth or Dare (a nod to the documentary about Madonna with the same name, which was released in 1991) – is the first product of the lifestyle line, also with the same name, that Madonna is working on.

Madonna, why launch a perfume now? The pop diva responds in her own words: “I have always been obsessed by fragrance and for years wanted to create something personal that was an expression of me, but that other people could relate to as well. Something classical and timeless and yet modern. My oldest memory of my mother is her perfume. I carry it with me everywhere. She always smelled like gardenias and tuberose, an intoxicating mixture that was feminine and mysterious. I wanted to re-create this scent, but with something fresh and new about it as well.”

Floral and striking, Madonna’s first perfume is a delicious and sweet mixture of gardenias and tuberose, as was expected, as well as jasmine, neroli, lily, benzoin, vanilla, musk and caramelized amber.

A perfume that has heart and style, that immediately captivates with its ultra-trendy bottle… truth or dare?